Product Portfolio Analysis

  Product  Portfolio  Analysis   Wipro       12/3/2012   Consulting  Skills  &  Tools    Individual   identification      INTRODUCTION     Wipro   is   involved   in   a   range   of   businesses   across   industries.   The   following   broad   category   of   business  units  construct  the  overall  product  or  services  portfoilio  of  the  company:     1. Wipro  Lighting:  (Invest  to  build)   Smartlite  CFL   broadcast   Emergency   debiles     There  is  a  signifi great dealtly  high   product  growth  potential  in  the   hop outing  business  and  Wipro  seems  to  be   doing  very  well  in  the  CFL,  LED  and  emergency  light  categories.  The  company  should  invest  more   mone y  and  build  a  strong  market  presence  in  this  category.       2.

Wipro  Infrastructure   build:  (Invest  to  build)   Hydraulic  cylinders   Truck  cylinders   Components  and  solutions     Wipro   infrastructure   and   engineering   division   is   a   star   category   business   for   the   company.   Its   work   in   the   breath   of   hydraulic   and   truck   cylinders   has   made   it   the   second   largest   independent   manufact uring business  in  the  world. Â!  This  is  a  also  an  area  in  which  Wipro   nooky  invest  to  grow.     3. Wipro  Consumer  Care:  (Build  Selectively)   FMCG  products     There   are   many   FMCG   players   in   the   Indian   market   such   as   Aditya   Birla  ...If you want to withdraw a full essay, order it on our website: OrderCustomPaper.com

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